> For the complete documentation index, see [llms.txt](https://helpcenter.channable.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://helpcenter.channable.com/changelog/2026/august/chatgpt-ads-now-supported-in-europe.md).

# ChatGPT ads now supported in Europe

August 26, 2026

### What's new?

ChatGPT ads are now supported in Europe.

You can set up and use our ChatGPT Commerce channel to send your product catalog to OpenAI Ad Manager.&#x20;

[*Learn more about ChatGPT Ads*](https://help.openai.com/en/articles/20001047-ads-in-chatgpt)

#### What you'll need

* **OpenAI Ad Manager access:** You'll need to be involved in [OpenAI's beta program](https://ads.openai.com/) and [your country is supported](https://help.openai.com/en/articles/20001245-ads-manager-availability).
* **Product data:** You'll need product data imported into the Channable project you want to use.
* **SFTP credentials:** Generate credentials in OpenAI Ad Manager for your product feed.

#### What shoppers see

OpenAI displays ads below ChatGPT responses and labels them as sponsored. They can appear for ChatGPT Free and Go users.&#x20;

### Learn more

{% content-ref url="/spaces/F8GepmoSonQRG6RnHOxJ/pages/d0EJtbLOlM5uOQpKYhdp" %}
[Set up a ChatGPT Commerce feed for OpenAI ads](/list-advertise/list-on-channels/set-up-a-chatgpt-feed-for-openai-ads.md)
{% endcontent-ref %}


---

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