> For the complete documentation index, see [llms.txt](https://helpcenter.channable.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://helpcenter.channable.com/changelog/2026/july/offset-date-ranges-for-insights-google-ads.md).

# Offset date ranges for Insights (Google Ads)

### What's new?

Before this release, rolling date ranges in **Google Ads Insights** always ended today.

You could use a fixed date range to view earlier dates. However, fixed ranges stay on the same dates.

Now, you can choose an earlier end date for a rolling range. The range still moves forward automatically.

This lets you exclude recent data while keeping your view up to date.

{% hint style="info" %}

#### Example use cases

* **Wait for data to settle:** View three weeks ending one week ago. This leaves out the newest week, when results can still change.
* **Compare seasonal performance:** View 30 days ending one year ago. Compare those results with your current 30-day period.
* **Review performance before a promotion:** View a period before a recent sale. This shows results without the promotion's impact.
  {% endhint %}

### Availability

This feature is currently available for **Google Ads Insights** only.

Learn more about how to use [Insights for Google Ads](/manage-improve-product-data/insights/insights-for-ads/insights-for-google-ads.md).


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