Types of feeds in Meta – Help Center - Channable

Vertaling in uitvoering: We werken momenteel aan de vertaling van deze artikelen naar het Nederlands. In de tussentijd raden we je aan het artikel in het Engels te lezen of de vertaalfunctie van je browser te gebruiken.

Meta Commerce Manager catalog
Types of feeds
Meta feeds in Channable

Meta Commerce Manager catalog

To sell and advertise across Meta’s platforms, you need to create a catalog in the Meta Commerce Manager. You can use the catalog to set up a shop to sell items, or to create ads.

Create a catalog for items such as online products, hotels, flights, destinations, home listings or vehicles. Your catalog should only contain one of these types of products.

Note: The category you choose must match the type of feed you make in Channable.

Types of feeds

Meta recommends that you use one catalog for all your items and then import multiple feeds into that catalog. Your catalog in Meta should contain one primary Data feed for all your items and you can add additional Supplementary feeds or Country and language feeds.

Primary data feed

A primary data feed is the main feed for your product data. It should contain all the product information in your target market’s language. You can upload a feed for each type of item if you want to organize and separate your products. For example, you could add a feed for clothing, a feed for shoes and another feed for accessories.

In addition to your primary data feed in your catalog, you can add a supplementary feed or a country or language feed.

Supplementary feed

A supplementary feed is used to enhance the product information that you have added in your primary feed. For example, if your primary feed is missing data, you can add your supplementary Channable feed that has optimized data to improve it.

When you add a supplementary feed in Meta, the items are matched by their ‘id’ fields, so make sure that your ‘id’ fields are the same in both feeds.

Note: Supplementary feeds can’t be used to add new items or delete items in your catalog.

Language or country feed

If you have product data in multiple languages, you can add a feed for that specific language or country. A language or country feed contains alternate versions of item information for a different country or language. This means that you can create a language localized feed, meaning that the feed is translated and tailored to be suitable to that specific language or country. Items are matched by their ‘id’ fields, so make sure that these are the same in your primary and language or country feed.

Tip: We have how-to articles for setting up a supplementary feed and a country or language feed in Meta.

Meta feeds in Channable

To add products to your Meta catalog, you must create a Meta feed in Channable which you will connect to your catalog.

Note: The type of feed you add in Channable must match the type of catalog that you choose in Meta. You can set up these Meta feeds in Channable:

Note: We don't have a feed available (yet) for ‘Local products and services’ in Channable.

When you add a Meta feed in Channable, you also need to choose the type of feed: primary, country, language or supplementary. The type you select here should match the type of feed that you set up in Meta.