The Amazon Repricer:

Who can use this feature: This is a paid add-on. You need to activate this add-on for your subscription yourself. To learn how to do so, read this article.

Keep your Amazon prices competitive with automated repricing.

The Amazon Repricer helps you adjust prices based on the strategy you choose. The goal is to help you win the buy box while staying within the price limits you set.

---

Choose a repricing strategy

Buy Box Targeting Keeps your prices as low as possible to compete for the buy box.

Competitor Targeting Gives you more control over which competitors you want to compete with.

Start with the Amazon repricer

Configure the Amazon Repricer Set up the repricer and define the basics before you start.

Buy Box Targeting Compete more aggressively to win the Amazon buy box.

Competitor Targeting Choose which competitors to target and fine-tune your pricing.

Troubleshoot and manage your repricer

Not received ASIN Troubleshooter Fix products that cannot be repriced yet because Amazon has not returned an ASIN.

Deactivate your Amazon Repricer Turn off the repricer and remove the add-on from your subscription if needed.