> For the complete documentation index, see [llms.txt](https://helpcenter.channable.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://helpcenter.channable.com/list-advertise/google/manage-and-optimize-google-ads/what-is-an-ads-channel-in-channable.md).

# What is an Ads channel in Channable?

In Channable, the terms "Ads channel" and "Ads generator" are interchangeable. They both refer to the functionality that lets you set up and manage ad campaigns on advertising platforms (for example: Google Ads, Bol Ads, and Amazon Ads). This tool automates the creation of ads using your product data.

### Key details

* Ads channel / Ads generator: Generates dynamic campaigns and automates pushing ads to selected platforms.
* Supported platforms: Google Ads, Bol Ads, and Amazon Ads.

To create your first Ads channel / Ads generator in Channable, go to the Shopping ads or Text ads section depending on the ad type you want to set up:

* [Shopping ads](/list-advertise/google/manage-and-optimize-google-ads/google-shopping-ads.md)
* [Text ads](/list-advertise/google/manage-and-optimize-google-ads/google-text-ads.md) 


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