How to set up a ShopApotheke, Redcare, or Farmaline channel

Set up a ShopApotheke, Redcare, or Farmaline channel, map product data, connect Mirakl, and activate your listings.

ShopApotheke, Farmaline, and Redcare are online pharmacies operating under Redcare Pharmacy. They sell pharmaceutical goods, beauty products, and personal care products.

You can set up channels for the following markets:

• ShopApotheke DE (Germany)
• ShopApotheke AT (Austria)
• Redcare (Italy)
• Farmaline (Belgium)

In this article, you'll learn how to set up a ShopApotheke, Redcare, or Farmaline channel. You can then create, update, and manage listings in Channable.

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Before you start

You’ll need

• A Mirakl account.
• A Channable project with imported products.
• Products with EAN codes.

Get Redcare Pharmacy approval and sign a seller agreement

Apply to Redcare Pharmacy using the form for your primary market:

You can apply for multiple markets from one primary-market form. Market-specific commercial, language, legal, and operational requirements still apply.

Market	Marketplace	Registration
Germany	Shop Apotheke	Apply for Germany
Austria	Shop Apotheke	Apply for Austria
Italy	Redcare	Apply for Italy
Belgium	Farmaline	Apply for Belgium

If you already work with Redcare Pharmacy, don't submit another registration. Contact your Redcare Pharmacy representative.

After validation, sign the seller agreement. Then email [e-mail] with the subject RDC - Connector request.

Include your registered company name and registration country. Add the requested markets, seller ID, and Channable project ID when available.

Acceptance isn't guaranteed. Redcare Pharmacy reviews your company, assortment, product data, operations, and target markets.

Check eligibility requirements

Redcare Pharmacy reviews each company, assortment, and product-data setup before approval.

Company requirements

• Register the contracting legal entity in an eligible EU country.
• Provide a valid VAT number.
• Sell directly to end customers.
• Be ready to provide company, website, turnover, assortment, SKU volume, webshop platform, and middleware details.

Assortment requirements

Eligible categories include nutrition, beauty, baby, sport, pet care, household, optical, and approved health products.

Products and bundles must be new. They need a registered EAN, CNK, GTIN, ISBN, or other applicable identifier.

Good to know

• Redcare, Farmaline, and ShopApotheke use the Mirakl platform.
• Each market needs its own Channable channel.
• Some category attributes may be required for all markets. You can leave irrelevant attributes unmapped.

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1

Create a ShopApotheke, Redcare, or Farmaline channel

1. In Channable, go to Projects > [Your project] > Channels.
2. In the search bar, enter "ShopApotheke" and select the channel for your market.

If it doesn’t appear, click Clear to reset your filters.

1. Set your channel settings:

   1. For Name, give your channel a descriptive name, such as ShopApotheke DE.
   2. For Unique ID per item, select a field containing your products’ EAN codes, such as ean or id.
   3. For Attribute language, choose the language your product data is in.
   4. For Master rules (Optional), select a rule group to apply previously created rules, if you have one.
2. Click Save.

2

Categorize your items

Categorize your items so they match your chosen market's taxonomy.

1. Go to the Categories step.
2. Choose a categorization method:

   1. Generate from field: Select a category field, such as product_type or category.
   2. + Add category rule: Add text-based conditions to assign categories in bulk.
   3. Copy from channel: Reuse categories from another channel.
3. Click Save.

3

Create rules to fill data gaps

Use rules to prepare product data for your marketplace. Create project fields when later steps show missing data.

• Rule templates: Use common rules that you can adapt.
• Rules setup: Filter, modify, or enrich fields for marketplace requirements.

4

Map shared attributes

Link project fields to attributes that apply across your catalog.

1. Go to the Build step.
2. Map each attribute marked Required by marketplace.

   1. To map an attribute, click its dropdown and select the project field containing that data.

For some attributes like Reasons for deactivation and Lead time to ship, you can enter a custom value or select a supported value. This applies the same value to every item.

5

Map category attributes

Category attributes apply to products in specific categories.

1. In the Build step, go to the Attributes per category tab.
2. Select a category from the list.
3. Map each attribute marked Required by marketplace.

   1. To map an attribute, click its dropdown and select the project field containing that data.
4. Click Save.

Adding multiple attribute values in Mirakl

Separate multiple attribute values with a pipe symbol (|). This helps Mirakl detect and process each value.

Indicate whether an item is a single item or a parent/child variant

Map the following attributes for parent and child items:

• For SellerProductId, map the field containing the parent ID.
• For SellerArticleId, map the field containing variant item IDs.

For single products without variants, enter the same value for SellerArticleId and SellerProductId.

For Mirakl marketplace errors and best practices, see our Mirakl guide.

6

Additional requirements for ShopApotheke, Redcare, and Farmaline

Meet GPSR and DSA requirements

The European Union has introduced GPSR and DSA requirements for online platforms, including ShopApotheke.

Map these fields in the Attributes per category tab of the Build step:

• Verantwortliche Person Eu: Specify your EU responsible person.

Product data requirements

• Titles: Use only the brand and product name in titles. Keep titles below 100 characters.
• Images: Use square main images with a white background. Use a minimum resolution of 450 × 450 pixels.
• Don't include phone numbers, email addresses, websites, emojis, or promotional content.

7

Check the quality of your setup

The Quality step provides feedback before activation. It highlights mandatory and optional errors in your product data.

Resolve mandatory errors first.

Actions

• View items: View products with a specific issue.
• View in build: Open the Build step to map missing information.
• Set categories: Open the Categories step to categorize products.
• Show source: For ID fields, open the Settings step.

Learn more about the Quality step for marketplaces

8

Preview before activating

The Preview step shows attributes mapped in the Build step. Use it to review product data and potential errors.

Filtering

• Filter by error: Use the All dropdown to show products with errors.
• Filter by category: Use the All categories dropdown to show a category.

Learn more about the Preview step for marketplaces

9

Connect to ShopApotheke, Redcare, or Farmaline via Mirakl

To send listings, connect your channel to your Mirakl Connect account.

Linking your account doesn't change existing listings. Listings change only after activation.

1. Log in to your Mirakl Connect account.
2. In [your channel], go to Settings.
3. At Linked seller account, click Select seller account.
4. Select an existing seller account, or click + Add new connection.

   1. If you add a seller account:

      1. For Name, enter a name for the connection. This only identifies the connection in Channable.
      2. Click Connect with followed by your marketplace name.

Channable redirects you to Mirakl to authenticate the connection. After you sign in, you return to your channel.

10

Activate and run your channel

Once your product listings are ready, send them to your marketplace:

1. Go to the Settings step in [your channel] and click Activate API.
2. Click Save.
3. Click Run now to send your product listings.

11

Review and fix listing errors

After you run your channel, the marketplace provides feedback about missing listing data.

Go to the Result step and click the Feedback tab.

Resolve errors

1. In Description, click the error name. This opens an overview of products with that error.
2. In ID, click the ID number and scroll to the error callout. Hover over the callout for more information.
3. If the error is a mapping error, click View in build. This opens the attribute to map or remap.
4. For information about the attribute and accepted values, hover over .
5. Resolve the error, then click Run now to resend your listings.

Continue

Create a matching order connection (optional)

ShopApotheke, Redcare, and Farmaline support order connections, meaning you can sync orders back to your eCommerce platform, and sync shipment and tracking data back to the Redcare Pharmacy marketplace you listed on.

To be eligible, you must:

• Handle fulfillment, shipping, customer invoicing, and returns for each marketplace.
• Provide a tracking number for every shipment. Letterbox shipping isn't permitted.
• Not include discount codes or marketing material for your webshop.
• Meet the packaging, labeling, product, tax, and consumer-protection requirements for each market.

To comply with order privacy requirements, only account owners can view order details for ShopApotheke, Redcare, and Farmaline. Channable employees and connected agencies can't access this data.

How to set up an order connection