# Configuring a new Google Analytics connection

Google Analytics can be used to track conversion rates across all of your different channels. Through the Channable integration, you have the ability to filter items based on their performance in order to gain insights on which channels are best suited for your items.

{% hint style="warning" %}
**Important:** Your Google Analytics connection may expire after prolonged use, resulting in a 'failed API' error message. To refresh your connection, follow the [steps outlined in this article](/get-started/getting-started/connections-in-channable/how-to-renew-a-connection.md).
{% endhint %}

You can connect your Google Analytics account to Channable in 5 easy steps.

**1. Copy your Google Analytics 4 Property ID**

First, copy or write down the “Property ID” that is shown in the Google Analytics Account: ‘Admin’ section of the GA4 Property.

**2. Open Channable and connect to Google**

To activate Google Analytics for your account, log in to the Channable platform and open a project. Go to “Setup Tab > Click on Analytics > Setup Analytics.

<figure><img src="/files/12022564e12ba00f419a2e5e979f7debd94ebb9a" alt=""><figcaption></figcaption></figure>

To proceed, click on “Add new connection” and choose Google Analytics. Provide a name to label the connection. Enter the Google Analytics property ID that you noted earlier. Finalize this step by clicking “Connect with Google Analytics”.

<figure><img src="/files/32632aa3601d1d090f94050c75f14b6de9244264" alt=""><figcaption></figcaption></figure>

**3. Allow connection in Google Analytics**

{% hint style="warning" %}
***Important:*** if you don't get the pop-up of the screenshot below, open your browser in incognito mode and disable your pop-up blocker. Without this pop-up, the Analytics connection will not work because we don't have access.
{% endhint %}

Click “Accept” to allow a connection between Channable and Google Analytics. After accepting this form, you are automatically redirected to Channable.

<figure><img src="/files/0c4faae2d60a50a75a2325297585391d0394e1c1" alt=""><figcaption></figcaption></figure>

**4. Configuring Channable**

The next step is to select your new connection below “ **Connect with**” and configure the fields below.

<figure><img src="/files/32632aa3601d1d090f94050c75f14b6de9244264" alt=""><figcaption></figcaption></figure>

* **Unique ID per item:** To correctly connect the data from Google Analytics with Channable data, we require a unique ID for each item. Please select the field that contains a unique ID from the list provided.
* **Link field:** This field contains the link for each item.

{% hint style="warning" %}
**Important:** Channable adds unique tracking code (e.g., `?channable=e1234.XsuTrWezY`) to identify traffic. This code is automatically added to your URLs once the analytics connection is activated in Channable.
{% endhint %}

* **Date range:** The specific date range of Analytics data that will be imported into Channable.
* **Google Analytics property ID:** Please enter the “Property ID” of the property you copied and created in step 1.

**5. View statistics**

In Channable, navigate to the “Dashboard Analytics” section. Tracking data will be available here in a few days. For a more detailed view, you can click on a specific channel to access information such as bounce rate, conversion rate, and more.

<figure><img src="/files/5e3bff35679d1e3f63a4a902c0b0a2cfead5510b" alt=""><figcaption></figcaption></figure>

<figure><img src="/files/ad80e979bb8160b00508b930f781dc0c632c394b" alt=""><figcaption></figcaption></figure>


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