> For the complete documentation index, see [llms.txt](https://helpcenter.channable.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://helpcenter.channable.com/manage-improve-product-data/manage-product-and-improve-data-de/insights/google-analytics.md).

# Google Analytics

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### Los geht's

Verbinde Google Analytics, um Sitzungen, Transaktionen, Umsatz und Conversion-Performance nach Kanal und Produkt zu verfolgen.

[Google Analytics einrichten →](/manage-improve-product-data/manage-product-and-improve-data-de/insights/google-analytics/eine-neue-google-analytics-verbindung-konfigurieren.md)
{% endcolumn %}

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<figure><img src="/files/834aa048fd5e2214ef76bb04fea77fe44e9ab3a4" alt=""><figcaption></figcaption></figure>
{% endcolumn %}
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***

#### Verbindung einrichten und verwalten

<table data-view="cards"><thead><tr><th></th><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><i class="fa-wrench">:wrench:</i></td><td><strong>Eine Google Analytics-Property verbinden</strong></td><td>Füge eine GA4-Verbindung hinzu, wähle dein ID-Feld und starte den Import von Daten.</td><td><a href="/spaces/ioB81rbkSW5v1yP0WB0R/pages/a8c68497a78c87d0d489b524cc00bee549480ef1">/spaces/ioB81rbkSW5v1yP0WB0R/pages/a8c68497a78c87d0d489b524cc00bee549480ef1</a></td></tr><tr><td><i class="fa-message-exclamation">:message-exclamation:</i></td><td><strong>Fehlgeschlagenen Analytics-Download beheben</strong></td><td>Verbinde Google Analytics erneut, wenn Channable keine Daten mehr importieren kann.</td><td><a href="/spaces/ioB81rbkSW5v1yP0WB0R/pages/5b352bfec859781736dee37c69da56f03d308ff8">/spaces/ioB81rbkSW5v1yP0WB0R/pages/5b352bfec859781736dee37c69da56f03d308ff8</a></td></tr><tr><td><i class="fa-trash-can">:trash-can:</i></td><td><strong>Alte Analytics-Verbindung löschen</strong></td><td>Entferne eine Verbindung, die du nicht mehr brauchst, bevor du das Setup ersetzt oder bereinigst.</td><td><a href="/spaces/ioB81rbkSW5v1yP0WB0R/pages/601d6cc1a91952f31b78ec2ee8adcb54ff6cd4ea">/spaces/ioB81rbkSW5v1yP0WB0R/pages/601d6cc1a91952f31b78ec2ee8adcb54ff6cd4ea</a></td></tr></tbody></table>

#### Kanal- und Produktleistung ansehen

<table data-view="cards"><thead><tr><th></th><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><i class="fa-eye">:eye:</i></td><td><strong>Analytics-Performance in Channable prüfen</strong></td><td>Sieh dir Sitzungen, Transaktionen, Umsatz, Absprünge und Conversion-Rate nach Kanal an.</td><td><a href="/spaces/ioB81rbkSW5v1yP0WB0R/pages/1cad372d133fd9c8b52a7c33834511a5c4316994">/spaces/ioB81rbkSW5v1yP0WB0R/pages/1cad372d133fd9c8b52a7c33834511a5c4316994</a></td></tr><tr><td><i class="fa-chart-mixed-up-circle-currency">:chart-mixed-up-circle-currency:</i></td><td><strong>Umsatz über Kanäle hinweg vergleichen</strong></td><td>Nutze das Analytics-Dashboard, um den Kanalumsatz zu verfolgen und den Datumsbereich anzupassen.</td><td><a href="/spaces/ioB81rbkSW5v1yP0WB0R/pages/b6c7c9fd057f874036249ef9f2a21687da707e59">/spaces/ioB81rbkSW5v1yP0WB0R/pages/b6c7c9fd057f874036249ef9f2a21687da707e59</a></td></tr><tr><td><i class="fa-comments-question">:comments-question:</i></td><td><strong>Datenunterschiede mit Google Analytics verstehen</strong></td><td>Prüfe verknüpfte Links, den Zeitpunkt der Attribution und die Stichprobenerhebung, wenn die Zahlen nicht übereinstimmen.</td><td><a href="/spaces/ioB81rbkSW5v1yP0WB0R/pages/b90a811076a4b22be8f39734ecf7e78a4d529f43">/spaces/ioB81rbkSW5v1yP0WB0R/pages/b90a811076a4b22be8f39734ecf7e78a4d529f43</a></td></tr></tbody></table>

#### Analytics-Daten zum Optimieren deiner Kanäle

<table data-view="cards"><thead><tr><th></th><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><i class="fa-chart-mixed-up-circle-currency">:chart-mixed-up-circle-currency:</i></td><td><strong>Analytics-Metriken in Export-Feeds verwenden</strong></td><td>Importierte Leistungsdaten in Feed-Regeln, Exporten und Produktfilterung anwenden.</td><td><a href="/spaces/ioB81rbkSW5v1yP0WB0R/pages/c30432f51c3119d57a205d622a3eacf56cb4f69c">/spaces/ioB81rbkSW5v1yP0WB0R/pages/c30432f51c3119d57a205d622a3eacf56cb4f69c</a></td></tr><tr><td><i class="fa-code">:code:</i></td><td><strong>UTM- und Google-Tracking zu URLs hinzufügen</strong></td><td>Verwende Regeln, um Tracking-Parameter hinzuzufügen, damit du Traffic in Google Analytics analysieren kannst.</td><td><a href="/spaces/ioB81rbkSW5v1yP0WB0R/pages/b6b23f6b7c431e41cf812c49f3ce319365d0ba71">/spaces/ioB81rbkSW5v1yP0WB0R/pages/b6b23f6b7c431e41cf812c49f3ce319365d0ba71</a></td></tr><tr><td><i class="fa-chart-simple">:chart-simple:</i></td><td><strong>Mit Channable Insights tiefer einsteigen</strong></td><td>Erweitere die Analyse von Analytics-Reporting auf Anzeigen-, Bestell- und Gewinnanalyse auf Produktebene.</td><td><a href="/spaces/ioB81rbkSW5v1yP0WB0R/pages/16057710bb825217490ce4bd1395f35ca96f5498">/spaces/ioB81rbkSW5v1yP0WB0R/pages/16057710bb825217490ce4bd1395f35ca96f5498</a></td></tr></tbody></table>


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