> For the complete documentation index, see [llms.txt](https://helpcenter.channable.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://helpcenter.channable.com/manage-improve-product-data/manage-product-and-improve-data-it/regole-modifica-in-blocco-e-arricchisci/come-usar-le-azioni-causa-en-regla/azione-della-regla-aggiungi-il-tracciamento-utm-google.md).

# Azione della Regla: Aggiungi il tracciamento UTM / Google

Usato per: aggiungere parametri UTM per tracciare le prestazioni dei tuoi prodotti in Google Analytics.

Usato in: istruzioni "ALLORA" e istruzioni "ALTRIMENTI".

Channable ha una regola per aggiungere facilmente i parametri UTM ai tuoi link dei prodotti. In questo modo puoi aggiungere i parametri UTM che preferisci, dandoti la possibilità di filtrarli nell’account Google Analytics del tuo negozio online.

Quali valori scegliere come parametri nell’URL dipende da te, ma qui sotto puoi vedere un esempio di come impostarli (indica che i visitatori provengono da un feed Google Shopping creato in Channable).

<figure><img src="https://content.gitbook.com/content/u8whzIfip72Kvn3M1bsc/blobs/dLWvdXWKJ7EUI83NGnJ7/channable_rules_what%20does%20each%20rule%20do%20rule%20add%20utm%20google%20tracking%200.png" alt=""><figcaption></figcaption></figure>

Se salvi questa regola, i tuoi URL dovrebbero apparire più o meno come nello screenshot:

<figure><img src="https://content.gitbook.com/content/u8whzIfip72Kvn3M1bsc/blobs/OFj6TCIktA5j1ehVWryu/channable_rules_what%20does%20each%20rule%20do%20rule%20add%20utm%20google%20tracking%201.png" alt=""><figcaption></figcaption></figure>


---

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