Learn what rules do and where to start with creating, organizing, and scaling them.
Use rules to clean, enrich, and control product data at scale.
Start with a rule template →
Fix and improve product data with rules
Use rules to clean fields, standardize values, and prepare data for channels.
Target the right items with conditions
Use IF logic to choose which products a rule should affect.
Update field values with actions
Use THEN logic to fill, combine, replace, or remove values.
Create, order, and label your rules
Build rules, change their order, add labels, and pause or copy them.
Start common data fixes with templates
Use ready-made rules for recurring product data tasks.
Track changes and restore earlier versions
Review rule history and roll back when you need to.
Clean data before channel setup
Apply import rules early so your product data starts in better shape.
Reuse rule logic across channels
Build master rule groups for fixes you want to apply more than once.
Share the same rules across projects
Use one rule across multiple projects and channels in your company.
Automate rule decisions with Insights data
Use performance data to label, segment, and optimize products automatically.
Use examples for common cleanup tasks
See practical rule patterns you can adapt to your own product data.
Find the right rule feature faster
Browse the full rules guide when you know the task but not the feature name.
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