Google Analytics can be used to track conversion rates across all your different channels. With the Channable integration, you can filter items based on their performance to get insights on which channels are most suitable for your items.
You can connect your Google Analytics account to Channable in 5 easy steps.
1 Copy your Google Analytics 4 Property ID
First, copy or write down the "Property ID" that is shown in the Google Analytics Account - ‘Admin’ section of the GA4 Property.
2 Open Channable and connect to Google
To activate Google Analytics for your account, log in on the Channable platform and open a project. Go to "Setup > Setup import > Setup Analytics to view Analytics settings.
Click on "Add new connection" and select Google Analytics. You can label the connection by giving it a name. Add the Google Analytics property ID you previously wrote down. Click "Connect with Google Analytics" to finalize this step.
3 Allow connection in Google Analytics
Click "Accept" to allow a connection between Channable and Google Analytics. After accepting this form, you are automatically redirected to Channable.
4 Configuring Channable
The next step is to select your new connection below "Connect with" and configure the fields below.
- Unique ID per item: In order to correctly connect the data from Google Analytics with Channable data we need to have an ID that is unique per item. Pick the field that contains a unique ID from the list.
- Link field: The field that contains the link of each item (Channable appends tracking data to the URL).
- Date range: The date range of Analytics data that is imported into Channable.
- Google Analytics property ID: Enter the "Property ID" of the copied property you created in step 1.
5 View statistics
In Channable, go to "Dashboard Analytics". Tracking data should appear here in a few days. To see a more detailed view you can click on a specific channel to see information such as bounce rate, conversion rate, etc.