Insights help you optimize your ads and listings by providing an overview of their performance relative to their cost that you can use to adjust your strategy.
To set up Insights for orders, you'll need an order connection and a channel able to provide commission and/or shipping data.
Contents
- Available channels
- Available Insights
- Updating Insights
- Dashboard overview
- Total revenue & cost graph
Available channels
You can set up Insights for orders for the following marketplaces:
- AliExpress
- Allegro
- Amazon
- Arise
- Beslist
- Bol
- CDiscount
- Check24
- eBay
- Fnac
- Fruugo
- Galaxus
- Kaufland
- ManoMano
- Mirakl
- OTTO
- Rakuten
- Spartoo
- TikTok
- ToBeDressed
- Veepee
- Walmart
- Wayfair
- Zalando
Available Insights
The metrics available to track and use in rules (if you have the Insights & Analytics add-on) depend on the data provided by your channel.
All channels
|
Channel dependent
|
|
Marketplace |
Commission data | Shipping data |
| AliExpress | No | Yes |
| Allegro | No | Yes |
| Amazon | Yes | Yes |
| Arise | No | Yes |
| Beslist | Yes | Yes |
| Bol | Yes | No |
| CDiscount | Yes | Yes |
| Check24 | No | Yes |
| eBay | Yes | Yes |
| Fnac | Yes | Yes |
| Fruugo | No | Yes |
| Galaxus | No | Yes |
| Kaufland | No | Yes |
| ManoMano | No | Yes |
| Mirakl | Yes | Yes |
| OTTO | No | Yes |
| Rakuten | No | No |
| Spartoo | No | Yes |
| TikTok | No | Yes |
| ToBeDressed | No | Yes |
| Veepee | No | Yes |
| Walmart | No | Yes |
| Wayfair | No | No |
| Zalando | No | Yes |
Updating Insights
Updates happen automatically if you have the Insights plan or manually for the free trial/free version by clicking Run now on your Insights dashboard.
Dashboard overview
- Items: Total number of products included in your Insights
- Cost: Total cost of running your ads
- Units sold: Total number of products sold
- Shipping cost: Total cost to ship products
- CPS (Cost per sale): The average amount spent to acquire a sale
Total revenue & cost graph
The total ad sales & cost graph provides an overview of your sales relative to costs over time.
- X-axis: the date range
- Y-axis: total revenue
Top 5 items by revenue
This dashboard provides an overview of your top performing products based on overall revenue.
Click View all items for a complete overview of all your items and their individual data related to items, including revenue, commission, shipping costs, cost, and CPS.
Customizing your table
Click the Select columns icon to edit what you want to include in your table, and how you want to format it.
You can sort your products by a specific metric or filtering type (e.g. cost) in ascending or descending order by clicking the up and down arrows next to the metric or type.
Click Download as CSV in the bottom of your table.