How to set up a Debenhams channel
Debenhams is a British online marketplace that sells a broad range of products, including fashion, home, and beauty products.
In this article, you'll learn how to set up a Debenhams channel to create, update and manage your Debenhams listings in Channable.
Before you start
You'll need
A Debenhams seller account
A project in Channable with your imported products
Create your Debenhams channel
Go to Projects > [Your project] > Channels and click + Create Channel.
In the search bar, search for and select Debenhams.
Fill in your channel settings:
For Name, give your channel a name.
For Unique ID per item, select a field containing your products ID codes (e.g.
id).For Language, choose the language your product data is in.
For Use master rule group, you can set a rule group if you already have one to apply to your channel.
Click Save.
You’ll be redirected to Mirakl to log in to your Mirakl account. This authenticates your connection so Channable can list products for you. After successfully logging in, your connection will be ready and you will be navigated back to set up your channel.
Create your product listings
Follow these sub-steps to set up your channel:
Categorize your products
To set up your product data, assign categories to your products.
AI product categorization: Automatically assigns product categories through our algorithm.
Manual Categorization: Manually assign product categories with custom rules. You can create detailed filters to map each product to the correct category.
Uncategorized Items: Products that still need to be reviewed and categorized
Set up rules
Rules help you quickly optimize your product data for the marketplace you want to sell on.
Rule templates: Commonly used rules you can adjust for your use case.
Rules setup: Set up rules to refine your product data. This can include filtering, modifying, or enhancing data fields to meet marketplace requirements.
Build your listings
The Build step is where you configure your product listings to match marketplace requirements. It’s an essential step for getting your products live and avoiding errors.
Mandatory and optional fields
Mandatory fields: Required to list your products on this marketplace
Recommended: Recommended to avoid errors and improve performance
Shared attributes
Shared attributes are common fields that apply across your products, such as EAN, prices, and titles.
Use static or dynamic Values
Static values: Fixed values that don’t change (e.g. brand name, manufacturer)
Dynamic values: Fields that automatically change based on the linked data (e.g. stock, prices)
Category-specific attributes
Fields that specifically apply to the category for your products (e.g. size for clothing or dimensions for furniture).
Fill in attributes that are specific to the selected category.
Check the quality of your set up
The Quality step provides feedback on your channel before you activate it. It highlights mandatory and optional errors to ensure your product data meets requirements to list on the marketplace.
Solve errors, prioritizing mandatory errors first.
Actions
View items: See products with specific issues.
View in build: Redirects to the Build step to map missing information.
Set categories: Directs to the Categories step to categorize items.
Show source: Available for ID fields. Directs to the Settings step.
Preview before activating
The Preview step displays the attributes you mapped in the Build step, helping you check if everything is configured correctly by providing an overview of your products and potential errors.
Filtering:
Filter by error: Click the All dropdown and select if you would like to filter to display only products with errors, or products with a specific error.
Filter by category: Click the All categories dropdown and select the category you want to filter by.
Before you continue:
Review Shared attributes: Ensure all mandatory shared attributes are filled.
Review Category-specific attributes: Ensure all mandatory category-specific attributes are filled.
Check for errors: Correct any red-marked fields.
Best practices for Mirakl marketplaces
Adding multiple attribute values
Separate multiple values in an attribute with a pipe symbol "|" for proper detection and processing.
Seller's Product ID for single/simple products
There are two attributes called SellerArticleId and SellerProductId. SellerProductId is the Parent ID, while SellerArticleId refers to variant items.
For single products, both
SellerArticleIdandSellerProductIdmust be filled with the same value.
For more information on Mirakl Marketplace errors, how-to's, and best practices, check out our dedicated guide.
Additional requirements for Debenhams
Additional requirements for Debenhams
Note: Follow Debenhams' specific product guidelines.
Product reviews
Products are reviewed by Debenhams Marketplace team within two days.
Products are accepted or rejected:
Accepted: Once your product is accepted and has status 'Published' on Mirakl, you can send through offers for the SKUs.
Permanent rejection: Some product types are not allowed.
Temporary rejection: You can fix the issues with your product and the Debenhams Marketplace team will review it again.
Once your product has stock, the Debenhams ECOM team will conduct website categorization based on your product information.
For a product to go live, it must:
be accepted by Debenhams
have a price for all SKUs at the parent stock id
have stock for at least one SKU
Image requirements
Images must meet Debenhams' image guidelines.
Products must have one main image and may have up to five additional images.
Images must be added as URLs:
If you make changes to an image, make sure to use a new URL for Mirakl to recognize the change.
Swatch images are mandatory, even if products are only available in one color.
Check quality and preview
Quality
The Quality step provides feedback on your channel before you activate it. It highlights mandatory and optional errors to ensure your product data meets requirements to list on the marketplace.
Solve errors, prioritizing mandatory errors first.
Actions:
View items: See products with specific issues.
View in build: Redirects to the Build step to map missing information.
Set categories: Directs to the Categories step to categorize items.
Show source: Available for ID fields. Directs to the Settings step.
Learn more about the Quality step for marketplaces
Preview before activating
The Preview step displays the attributes you mapped in the Build step, helping you check if everything is configured correctly by providing an overview of your products and potential errors.
Filtering:
Filter by error: Click the All dropdown and select if you would like to filter to display only products with errors, or products with a specific error.
Filter by category: Click the All categories dropdown and select the category you want to filter by.
Before you continue:
Review Shared attributes: Ensure all mandatory shared attributes are filled.
Review Category-specific attributes: Ensure all mandatory category-specific attributes are filled.
Check for errors: Correct any red-marked fields.
Connect to Debenhams
Important: Linking a seller account won't change anything yet - any existing listings stay exactly the same until you activate.
In [your Debenhams channel], go to the Settings step.
At Linked seller account, click Select seller account.
Select an existing account, or add a new account.
If adding a new seller account:
For Label: Name your seller account connection.
Click Connect with Debenhams. We'll redirect you to Debenhams to log in with your credentials and accept permissions.
Activate your channel & review errors
Once your product listings are ready, send them to Debenhams:
If you haven't activated your project, go to [your project] > Settings and click Activate project.
Select the Settings step in [your Debenhams channel] and click Activate API.
Click Save.
Click Run now to send your product listings to Debenhams.
Review and fix listing errors
Go to the Result step and click on the Feedback tab. This page displays all possible processing errors your product data has at a given moment.
Resolving errors:
In Description, click on the error name. This takes you to an overview of the products with that error.
In ID, click the ID number and scroll. You should see a red highlighted callout in the section where the error occurred. Hover over the callout for more information.
If the error is a mapping error, click View in build to be directed to the attribute you need to map/re-map (highlighted in blue).
For more information about the attribute and its accepted values, hover over the info icon.
Resolve the error.
Repeat for remaining errors. When you're ready, run your channel again by clicking Run now.
You can check your successfully listed products in the Successful tab.
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