How to set up an Amazon channel

In this article, you'll learn how to set up an Amazon channel to create and manage your listings on Amazon based on your use case.

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Before you start

You'll need

• Valid EAN/GTINs for your products
• A Professional Amazon selling account (Required to sell on Amazon via an API)
• Permission from Amazon to sell a certain item or category

Good to know

• Amazon has a global catalog of all products sold on Amazon. If a product is in Amazon’s catalog, it has an ASIN (Amazon Standard Identification Number).
• All possible offers for the products are shown in the same listing.

Choose your use case

I'm reselling items already on Amazon and I have ASINs

I want to create a new listing, or change data in an existing listing and manage my offers

I want to migrate to Channable from another integrator

I'm not sure if my products are in Amazon's catalog / have ASINs

To check if a product is in Amazon's catalog (and its ASIN), visit this page in your Amazon seller account or check manually:

1. Log in to your Amazon Seller Central account.
2. In the Catalogue section, select Add Products via Upload and click Download blank template.
3. In List products already in Amazon’s catalogue, click Get Listing Loader.
4. For Spreadsheet language, select the language and marketplace (Amazon country) you’re selling your products in.
5. In the text box, copy and paste the product IDs you want to check. You can search up to 500 IDs at a time.
6. Click Generate spreadsheet. This may take a few minutes to download.
7. Open the spreadsheet and click on Template tab.
8. Check the green F column to view the product’s ASIN number.

My product doesn’t have an ASIN number

Your product doesn’t exist in the Amazon catalog. You’ll need to create a new Amazon product. In Step 1, follow the use case: “I want to create a new listing, or change data in an existing listing and manage my offers. (providing both product and offer data) ” My products all have ASIN numbers

In Step 1, follow the use case: “I want to add my offer to an existing listing on Amazon (update offer-related data [e.g. price, stock, shipping] only)”

Before you can list your products, make sure you have permission from Amazon to sell them.